Should We Share Work?
Our small team has a launch coming soon, and writing is the one task that keeps falling behind. Everyone can write a little, but other jobs always take priority. We are now discussing whether to outsource copywriting for a few important pages. My main worry is that outside copy might sound different from what we already have. If your team has outsourced writing before, how did you explain your tone and goals so the new content matched the rest of the website?
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